COPYWRITING
Definition: Copywriting is the process of writing or preparing a message with
the object purpose of promoting a person, business, opinion, or idea. This
type of writing is meant to persuade the reader to act.
From sales letters and web copy to press releases and slip sheets, Special Project
Partners will create compelling messages designed to draw attention to your
story, your services, and/or your products.
We will work with you to create marketing copy that:
Definition: Copywriting is the process of writing or preparing a message with
the object purpose of promoting a person, business, opinion, or idea. This
type of writing is meant to persuade the reader to act.
From sales letters and web copy to press releases and slip sheets, Special Project
Partners will create compelling messages designed to draw attention to your
story, your services, and/or your products.
We will work with you to create marketing copy that:
- brings clients to your door;
- highlights the benefits of your product or service;
- encourages empathy for your position; and/or
- educates customers about new products or services.
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REPORT WRITING
Definition: An organized collection of information, data, findings, and/or an
account of an event that can be presented on paper, electronically, or online.
Project Partners can help you communicate clearly, concisely, and accurately.
Types of reports:
Definition: An organized collection of information, data, findings, and/or an
account of an event that can be presented on paper, electronically, or online.
Project Partners can help you communicate clearly, concisely, and accurately.
Types of reports:
- Analytical reports: Examine issues, activities, or options followed by
conclusions and recommendations.
- Feasibility reports: Analyze problems and determine whether the solutions
presented are practical or advisable
- Informational reports: Present a problem and supply the facts with minimal
analysis.
- Justification reports: Explore possible solutions and present tools for
resolving issues and making decisions.
- Literature review: Provide an organized summary of the literature on a
given subject and offer conclusions, which reflect the varying points of view
presented.
- Procedural reports: Describe processes used to perform a series of
operations. Such reports can be general or detailed depending on the
audience.
- Proposals: Provide a project based solution to a problem by exploring the
issue, defining activities that combat the issue, listing measurable goals,
and offering expected outcomes. (See our proposals and grants page)
- Research reports: Identify findings, develop conclusions, and make
recommendations via a systematic process of problem identification, data
collection, and data analysis.
- Situational reports: Describes an event or set of activities, such as meeting,
trip, conference, or seminar.
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