PRIMARY RESEARCH (or field research) involves the collection of data that
does not already exist.
This data can be gathered in any number of ways,
including questionnaires, focus groups, small group discussions, surveys, and
interviews. The data collection method depends on the type of feedback you're
seeking. We can help you gather information about your target audience, define
issues specific to your organization, and collect feedback about your programs or
services.

Special Project Partners also specializes in working with groups to gauge current
attitudes, ascertain strengths and weaknesses, and create priorities for action.
primary research
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